The Gen Z Frequency —— How Brands Tune In and Build Credibility

----- Z世代频率：品牌如何调整和建立信誉

ISBN: 9780749482480 出版年：2018 页码：257 Witt, Gregg L Baird, Derek E Kogan Page

Connect your marketing with youth culture and resonate with Generation Z using this expert guide, packed with proven strategies and usable frameworks for effective youth marketing.