The Post-Truth Business —— How to Rebuild Brand Authenticity in a Distrusting World

----- 后真相商业:如何在不信任的世界中重塑品牌的真实性

ISBN: 9780749482817 出版年:2018 页码:305 Pillot de Chenecey, Sean Kogan Page

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Rebuild brand authenticity and regain consumer trust by following examples of inspiring people, brands and campaigns which demonstrate a positive way forward.

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