Micro MBA —— Theory and Practice

----- 微型工商管理硕士：理论与实践

ISBN: 9783110481167 出版年：2018 页码：186 De Gruyter

Micro MBA focuses on accounting, economics, marketing, human resources, operations, finance and gives the "core" curriculum of subjects usually present in an MBA program. This book presents the key concepts to all those pursuing a managerial career in the technological and engineering industry on principles, strategies, models, techniques, methodologies and applications in the business area for non-economists.