Go-to-Market Strategies for Women Entrepreneurs —— Creating and Exploring Success

----- 女性企业家进驻市场的战略：创造和探索成功

ISBN: 9781789732900 出版年：2019 页码：313 Victoria L Crittenden Emerald Publishing Limited

This collection brings together leading scholars and practitioners with a variety of interests as related to women entrepreneurs. Taking a unique scholarly-practice approach, Crittenden builds an enticing story around several key variables that influence go-to-market strategies for women entrepreneurs.