Marketing In and For a Sustainable Society

ISBN: 9781786352828 出版年：2016 页码：248 Naresh K Malhotra Emerald Publishing Limited

This special issue, featuring contributions from top scholars including former editors of top journals in marketing, will assemble a set of current, comprehensive review articles written by distinguished experts on the state-of-the-art of marketing research and future prospects in the transition towards sustainable society.