Evolution Sustainability Marketing

ISBN: 9781773614892 出版年:2019 页码:264 Elisa Gomez Gonzalez Society Publishing

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内容简介

Evolution Sustainability Marketing examines various aspectsof sustainability marketing including an extensive historicaloverview of sustainable development and related concepts. Itincludes definitions of sustainability, sustainable development,importance and the evolution of CSR practices. Provides thereader with insights into the development of its history, so asto understand the sustainable business practices and why it isessentially important in marketing of business.

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