A Focus on Consumer Behaviours and Experiences in an Online Shopping Environment

Name: A Focus on Consumer Behaviours and Experiences in an Online Shopping Environment
Rating: 3.95
ISBN: 9781785608711

ISBN: 9781785608711 出版年：2015 页码：196 Emerald Group Publishing Limited Emerald Publishing Limited

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A Focus on Consumer Behaviours and Experiences in an Online Shopping Environment is a collection of key articles offering insights across a range of sectors. Some of the topics the book looks at include: - Influences of socioeconomic characteristics in online shopping behaviour - The role trust plays in an online shopping environment

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