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Kansei Engineering, 2 Volume Set

ISBN: 9781439822623 出版年:2010 页码:489 CRC Press

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MAC or PC? Kindle or Sony ereader? Droid, iPhone, or BlackBerry? Customers often find it hard to distinguish between products due to functional equivalency. They will, therefore, base their decisions on subjective factors. A powerful consumer oriented technology for product development, Kansei or Affective engineering translates customer's feelings

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