Implementing Key Account Management —— Designing Customer-Centric Processes for Mutual Growth

----- 实施关键客户管理：设计以客户为中心的共同成长过程

ISBN: 9780749482756 出版年：2018 页码：353 Marcos, Javier Davies, Mark Guesalaga, Rodrigo Kogan Page

Equip yourself with the tools, frameworks and approaches needed to successfully deploy key account management programmes.