Key Account Management —— Tools and Techniques for Achieving Profitable Key Supplier Status

----- 关键客户管理:实现盈利的主要供应商的工具和技术

ISBN: 9780749469405 出版年：2015 页码：416 Cheverton, Peter Kogan Page

Learn why when a unique yet simple methodology is effectively implemented, it can identify, win, retain and develop a company's key customers and accounts.