What is a 21st Century Brand? —— New Thinking from the Next Generation of Agency Leaders

----- 未来品牌策略:广告领导人的高瞻远瞩

ISBN: 9780749472627 出版年：2015 页码：432 Kendall, Nick Kogan Page

Think more broadly about brands and better serve your clients with a selection of essays from some of the best and brightest in the industry.