Think, Play, Do —— Technology, Innovation, and Organization

----- 思考，玩耍，做:技术，创新和组织

ISBN: 9780199268085 出版年：2005 页码：275 Dodgson, Mark Gann, David Salter, Ammon Oxford University Press

1. Innovation Technology 2. Understanding Innovation 3. Using Innovation Technology: Procter & Gamble and Arup 4. 'Think' 5. 'Play' 6. 'Do' 7. The Strategic Management of Innovation 8. A New Innovation Process Appendix: Research Method