Modern Rhetoric In Culture, Arts, And Media —— 13 Essays

----- 文化,艺术,媒体中的现代修辞:13文集

ISBN: 9783110292459 出版年:2012 页码:318 Knape, Joachim De Gruyter

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In the 12 essays of this volume, Tübingen professor of Rhetoric Joachim Knape develops a series of approaches to a modern theory of rhetoric. In doing so, rhetoric is considered both a cultural and a communicative phenomenon. While classical rhetoric concentrated on the communicative fields of politics and law, modern research in rhetoric has expanded its perspective, and has turned towards the areas of cultural life, media, and the arts. This volume sheds light on the theoretical and methodological aspects of a new rhetoric designed to incorporate these fields of interest.

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