Marketing Applications

ISBN: 9781984603425 出版年：2018 页码：359 Veronica Cinti Bibliotex

This book reveals the theories, the strategies, and real-life case studies of marketing practices, explaining core principles in the context of organizations, business management practice and the changing business environment, this book could prove equally useful for the undergraduate and postgraduate students of management, this is an essential read for all marketing and business administration students.