Managing Tourism Destinations

ISBN: 9781984603067 出版年:2018 页码:277 Jennifer Raga Bibliotex

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内容简介

This book bridges the gap in contemporary literature through the coverage of the theory and practice of destination management and related professional and academic areas in single book. This book provides original comprehension into the operational opportunities, challenges and limitations in managing Tourism Destination Marketing. This book helps all those involved in international tourism develop the new skills, tools and investments required to protect irreplaceable global resources from the impacts of escalating tourism industry.

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