Social Recruitment in HRM —— A Theoretical Approach and Empirical Analysis

----- 人力资源管理中的社会招聘：理论探究和实践分析

ISBN: 9781786356963 出版年：2016 页码：280 Ginevra Gravili Monica Fait Emerald Publishing Limited

This book analyzes the role of social recruitment in HRM. The interactivity of new forms of communication represents an opportunity for companies to attract and select the best candidates. This book focuses on how Social Recruiting and Employer Branding strategies can generate a competitive advantage.