Marconomics —— Defining Economics through Social Science and Consumer Behavior

----- 人类经济学：以社会科学和消费行为定义经济学

ISBN: 9781786355669 出版年：2016 页码：330 Ken R Blawatt Emerald Publishing Limited

Marconomics is about human economics. This text introduces marconomics, examining how the use of the social sciences, consumer behavior in particular, is used to explain and develop economic activity. Blawatt argues the philosophy and principles of the classical school of economic thought are problematic and should be replaced with a new model.