Foreign Business in China and Opportunities for Technological Innovation and Sustainable Economics

ISBN: 9781522589808 出版年:2019 页码:305 Anna Visvizi Miltiadis Lytras Xi Zhang Jie Zhao IGI Global

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内容简介

Productivity remains the critical determinant of long-term national growth and prosperity. The effects of today’s globalism on productivity demands the need for business organizations to sustain their competitive advantage and remain profitable over time. Foreign Business in China and Opportunities for Technological Innovation and Sustainable Economics is a collection of research used to demonstrate state-of-the art approaches of international business and innovation management that shows how new, advanced, international business models and adoptive strategies can expand the sustainability frontiers. This publication serves as a leading reference source on Chinese business, technology, economy, and innovation, and facilitates necessary skills needed to engage with business in or with China. While highlighting topics including e-commerce, foreign trade, and global business, individuals such as students, educators, international business experts, and innovation experts can expand their technical knowledge in the global economy.

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