Handbook of Innovation in the Food and Drink Industry

ISBN: 9781560222989 出版年：2008 页码：440 CRC Press

Forget the idea that the food and beverage (F;B) industry is low-tech and slow-changing. The Handbook of Innovation in the Food and Drink Industry goes beyond the traditional perspectives by exploring neglected aspects of technological change in this industry. Economic and managerial aspects of innovation, technological change, new product intr