An Introduction to Service Design —— Designing the Invisible

----- 服务设计简介

ISBN: 9781472572585 出版年：2018 页码：344 Lara Penin Bloomsbury Publishing

Preface Introduction Part 1: INTRODUCTION TO SERVICES Chapter 1: Defining Services Chapter 2: The Service Economy Chapter 3: Digital Services Chapter 4: Services for Public Interest Chapter 5: The Politics of Service Design Chapter 6: Designing for Services Part 2: THE SERVICE DESIGN PROCESS Chapter 7: Getting Started in the Service Design Process Chapter 8. Research and Analysis Chapter 9. Generating Service Design Concepts Chapter 10. Prototyping, Testing, Iterating Chapter 11. Implementing and Evaluating Services Chapter 12. Service Design Core Capabilities Glossary Bibliography Index