Greenlit: Developing Factual TV Ideas from Concept to Pitch —— The Professional Guide to Pitching Factual Shows

----- Greenlit：从概念到基调发展事实电视创意

ISBN: 9781408123331 出版年：2010 页码：352 Nicola Lees Bloomsbury Publishing

"Blows the lid on so many TV secrets" Tom Archer, Controller Factual, BBC"If every first-time producer read this before pitching a program, I guarantee a greater success rate" Gary Lico, President/CEO, CABLEready, USAIn recent years there has been an explosion of broadcast and cable channels with a desperate need for original factual/reality programming to fill their schedules: -documentaries, observational series, makeover formats, reality competitions. Yet television executives receive a daily avalanche of inappropriate pitches from pushy, badly prepared producers. Only 1 in 100 proposals are considered worth a second look, and most commissioners never read past the first paragraph. Greenlit explains how to develop, research, pitch and sell your idea for any type of factual or reality television show. It gives the inside track on: * What channel executives are really looking for in a pitch, * The life stories of hit factual shows such as The Apprentice, Deadliest Catch and Strictly Come Dancing* Advice from channel commissioners, development producers and on-screen talent on both sides of the Atlantic. * Eleven steps that will increase your chance of winning a commissionIn a rapidly expanding TV market, Greenlit is packed with resource lists, sample proposals, case studies and exercises designed to boost your skills and develop commission-winning proposals.