The Persuadable Voter —— Wedge Issues in Presidential Campaigns

----- 说服选民选举：总统竞选的楔问题

ISBN: 9781400831593 出版年：2014 页码：267 Hillygus, D Sunshine Shields, Todd G Princeton University Press

List of Illustrations ix List of Tables xi Acknowledgments xiii Chapter One: Wedge Issues in Presidential Campaigns 1 Chapter Two: The Reciprocal Campaign 18 Chapter Three: Measuring the Persuadable Partisan 49 Chapter Four: Capturing Campaign Persuasion 82 Chapter Five: The Republican Southern Strategy: A Case Study of the Reciprocal Campaign 107 Chapter Six: Candidate Strategy in the 2004 Campaign 145 Chapter Seven: Conclusions: Consequences for Democratic Governance 183 Appendix 1: Question Wording and Coding 205 Appendix 2: Content Analysis Coding 214 Appendix 3: Statistical Results 216 Bibliography 223 Index 237