Writing for Television, Radio, and New Media

ISBN: 9781439082713 出版年：2011 页码：530 Robert L Hilliard Cengage

WRITING FOR TELEVISION, RADIO, AND NEW MEDIA has been the leading work in its field for almost fifty years. Its frequently updated revisions, including the tenth edition, combine the best principles and examples of the past with those of contemporary practice. Its thorough coverage of concepts, approaches, and techniques concentrates on the key media formats of commercials; news and sports; documentaries; reality programs; talk shows; interviews; music programs; corporate, educational and children's formats; and drama and sitcoms. It also presents basic information the writer needs on production techniques, demographics, copyright, and career opportunities.