Principles of Business

ISBN: 9781111426941 出版年：2011 页码：626 Les Dlabay Ed D James L Burrow Brad Kleindl Cengage

Unit I: BUSINESS IN THE GLOBAL ECONOMIC ENVIRONMENT. 1. Economic Decisions and Systems. 2. Economic Activity. 3. Business in the Global Economy. 4. Social Responsibility of Business and Government. Unit II: BUSINESS ORGANIZATION AND MANAGEMENT. 5. Business Organization. 6. Entrepreneurship and Small Business Management. 7. Management and Leadership. 8. Human Resources, Culture, and Diversity. 9. Career Planning and Development. Unit III: BUSINESS OPERATIONS AND TECHNOLOGY. 10. Marketing. 11. Business and Technology. 12. Financial Management. 13. Production and Business Operations. 14. Risk Management. Unit IV: PERSONAL FINANCIAL MANAGEMENT. 15. Consumers in the Global Economy. 16. Money Management and Financial Planning. 17. Banking and Financial Services. 18. Consumer Credit. 19. Savings and Investment Strategies. 20. Insurance. Appendix A. Using a Calculator and Computer Keypad. Appendix B. Math Review. Appendix C. Determining Percentages and Interest in Business. Appendix D. Using Measurements in Business. Glossary. Index.