Transnational Television in Europe

ISBN: 9781845119539 出版年：2009 页码：297 Jean K Chalaby Bloomsbury Publishing

Today transnational TV networks count among television's most prestigious brands and rank among Europe's leading TV channelfirst, dynamically told story of the extraordinary journey of transnational television in Europe from struggling origins to its present day boom. It is based in extensive research into the international television industry and makits author's remarkable access to leading industry figures, from Sky and Turner to Discovery and BBC World.Twith a few cross-border TV channels, who fought hostile governments, faced antagonism from the broadcasting establishment and provoked the contempt of advertisers. But, Jean Chalaby argues, the planets came into alignment for pan-European television in twhen a transnational shift in European broadcasting was produced. He shows how transnational television and globalization have transformed one another, and how transfrontier TV networks reflect - and help sustain - a global economic order in which the connection between national territory and patterns of production and distributidown.