Creating Lasting Value —— How to Lead, Manage and Market Your Stakeholder Value

----- 创造持久的价值:如何领导,管理和市场化你利益相关者的价值

ISBN: 9780749471170 出版年：2013 页码：320 Geelhoed, Jeroen Samhoud, Salem Hamurcu, Nur Kogan Page

Organizations that focus on all stakeholders involved are more successful in the long term than those driven purely by seeking to deliver the maximum return on shareholder investment. This book shows how to create and deliver sustainable value.