The Innovation Handbook —— How to Profit from Your Ideas, Intellectual Property and Market Knowledge

----- 创新手册：如何从你的创意，知识产权和市场知识中获利

ISBN: 9780749465339 出版年：2013 页码：360 Jolly, Adam Kogan Page

The Innovation Handbook is a practical guide to the effective management and commercial exploitation of ideas and knowledge, allowing companies to move ahead of their competitors, offer real value to customers and boost their profitability.