Retail Store Management Problems

ISBN: 9781334425776 出版年:2016 页码:1,120 Donald Kirk David Forgotten Books

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Since, in preparing men for executive positions in business, it is necessary to train them to think as an executive must think, the problems are presented as they came to the executives of stores. They are actual executive problems as we have been able to find them, with a few facts changed to cover up the identity of the particular store. Incidentally they are problems which the retailers are most interested in solving. From the experience of the members of the staff of the Harvard Graduate School of Business Administration, the advantages of the case method of teaching are unquestionable. The course in Retail Store Management has been developed from a lecture system to a discussion basis and from there to a straight case system. The necessary detailed background and the general principles of retailing are more thoroughly covered by present ing them in the body of the cases than by the lecture or text-book method. Class interest is more easily maintained when the members of the class visualize the problem as their problem and have the opportunity of discussing what should be done under particular circumstances, rather than when the instructor alone expresses his views. There is usually more than one way to solve a business problem and a proper discussion should determine a satisfactory conclusion.

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