Bounded Rationality and Industrial Organization

ISBN: 9780199334261 出版年：2011 页码：235 Spiegler, Ran Oxford University Press

Grounded in key observations in consumer psychology, Bounded Rationality and Industrial Organization develops non-standard models of "boundedly rational" consumer behavior and embeds them into familiar models of markets. It then rigorously analyzes each model in the tradition of microeconomic theory, leading to a richer, more realistic picture of consumer behavior.