Global Strategy —— Creating and Sustaining Advantage across Borders

----- 全球战略：跨国界创造和维持优势

ISBN: 9780195167207 出版年：2007 页码：260 Inkpen, Andrew Ramaswamy, Kannan Oxford University Press

Global Strategy deals with the question of how firms can compete in a global environment. Andrew Inkpen and Kannan Ramaswamy examine the issues considered central to the study of strategic management in a global context, such as the nature of global advantage, strategic alliances, competing in emerging markets, international corporate governance, global knowledge management, and ethical issues in international business. By integrating academic research with practical examples and case studies the book informs students and managers of global business about a diverse set of important strategic issues.