Strategy As Action —— Competitive Dynamics and Competitive Advantage

----- 行动化策略:竞争动力学与竞争优势

ISBN: 9780195161441 出版年:2005 页码:289 Grimm, Curtis M Lee, Hun Smith, Ken G Oxford University Press

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内容简介

Part I. The New Competitive Advantage 1: Disruptive Competition: Intensifying Actions and Reactions in the Twenty-First Century Part II. Strategic Paradigms of Competitive Advantage 2: Economic Theories of Competition and Competitive Advantage: Neoclassical, Industrial Organization Economics, Game Theory, Schumpeterian, and Evolutionary Economics 3: Knowing Your Relative Market Position 4: Knowing Your Relative Resource Position Part III. Action-Based Dynamic Model of Competitive Advantage 5: An Action-Reaction Framework for Building Competitive Advantage 6: Avoiding Rivals with Entrepreneurial Actions: Exploiting Competitive Uncertainty and Blind Spots 7: Engaging Rivals with Ricardian Actions: Exploiting Ownership of Superior Resources 8: Defending against Rivals as a Dominant Firm: The Role of Deterrent Actions 9: Winning the Peace 10: Using the Action Model: Predicting the Behavior of Rivals 11: Strategy as Action: Integration and Evolution of Resource Positions Notes Index

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