Starting points Summary of guidelines 1. Writing shorter sentences... or chopping up snakes 2. Preferring plain words 3. Writing tight 4. Favouring the active voice 5. Using vigorous verbs 6. Using vertical lists 7. Negative to positive 8. Cross-references, cross readers 9. Clearly non-sexist 10. Sound starts and excellent endings 11. Using good punctuation 12. Seven writing myths explored and exploded 13. Conquering grammarphobia 14. Planning effectively 15. Using reader-centered stucture 16. Using alternatives to words, words, words 17. Management of colleague's writing 18. Good practice with email 19. Writing better instructions 20. Lucid legal language 21. Basics of clear layout Sources and notes Index
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