Reinventing Business Models —— How Firms Cope with Disruption

----- 商业模式重塑：企业如何应对中断

ISBN: 9780198792048 出版年：2017 页码：325 Volberda, Henk van den Bosch, Frans Heij, Kevin Oxford University Press

Re-inventing Business Models concentrates on the how and when of business model innovation. It provides managers with menus to outperform competitors and helps them choose between improving the existing business model and radically renewing it. The conclusions are supported by the authors' own research and case studies.