Mapping the Management Journey —— Practice, Theory, and Context

----- 管理路程映射:五十年的管理研究

ISBN: 9780199215355 出版年:2008 页码:375 Oxford University Press

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内容简介

Introduction: New Purposes, Boundaries, and Relationships SECTION 1: THE CONTEXT: A CHANGED LANDSCAPE 1. Globalization 2. A Tougher World: Managerial Work and Behaviour 3. A Faster World: Technology and Innovation 4. Inside the Organization: Continuity and Change in Structures and Behaviour 5. Leadership: Forward to the Past? SECTION 2: SECTORS: A BROADER AMBIT FOR MANAGEMENT 6. The Public Sector 7. Professional Service Firms 8. Major Projects 9. Retailing and Marketing SECTION 3: MANAGEMENT FUNCTIONS: TOWARDS STRATEGIC SYNTHESIS 10. Knowledge and Information Management 11. Corporate Strategy 12. Employment Relations: From Industrial Relations to Human Resource Management 13. Manufacturing & Operations Management 14. From Industrial Marketing to Business Marketing 15. 'What the President Said': Charting the Odyssey of Consumer Marketing and Consumer Research SECTION 4: MAPPING THE FUTURE 16. The Agile Organisation 17. Scenarios of the Future

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