The Management of Technological Innovation —— Strategy and Practice

----- 技术革新管理：国际与战略途径 第2修订版 （硬皮）

ISBN: 9780199208524 出版年：2008 页码：402 Dodgson, Mark Gann, David M Salter, Ammon Oxford University Press

The management of technological innovation is one of the most important challenges facing businesses today. Innovation is now the fundamental driver of competitiveness for firms of all sizes in virtually all business sectors. The first edition of this book has been one of the most popular texts for students of innovation and technology management.