Foundations of Corporate Success —— How Business Strategies Add Value

----- 企业成功的基础：商业战略如何增加价值

ISBN: 9780198287810 出版年：2003 页码：433 Kay, John Oxford University Press

A leading business school economist lays bare the complexities of `strategic thinking' in business and offers a lucid and innovative analysis of the source of `competitive advantage'. Kay engages with and develops the work of Michael Porter, who is regarded by many as the pre-eminent authority on business strategy.