This book examines how the general public experienced the 2009 H1N1 influenza virus outbreak by bringing together stories about individuals' perception of their illness, as well as reflections on news, vaccination, social isolation, and other infection control measures. Providing unprecedented insight into the lives of ordinary people faced with the specter of a potentially lethal virus and drawing on currents in sociocultural scholarship of narrative, illness narrative, and narrative medicine, the book develops a novel 'public health narrative' approach of interest to health communicators and researchers across the social and health sciences.
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