From Digital Traces to Algorithmic Projections

ISBN: 9781785482700 出版年：2018 页码：186 Berthier, Thierry Teboul, Bruno ISTE Press - Elsevier_RM

From Digital Traces to Algorithmic Projections describes individual digital fingerprints in interaction with the different algorithms they encounter throughout life. Centered on the human user, this formalism makes it possible to distinguish the voluntary projections of an individual and their systemic projections (suffered, metadata), both open (public) and closed. As the global algorithmic projection of an individual is now the focus of attention (Big Data, neuromarketing, targeted advertising, sentiment analysis, cybermonitoring, etc.) and is used to define new concepts, this resource discusses the ubiquity of place and the algorithmic consent of a user.Proposes a new approachDescribes an individual's fingerprintFocuses on the human userDefines the new concepts